We have been observing Amazon becoming extremely strict about linked and related accounts. As more sellers join the platform and competition increases, Amazon’s system begins scanning seller accounts more strictly. Even small signals, like using the same Wi-Fi network, device, bank account, or address, can trigger a linked account alert. We’ve seen sellers get suspended not because they broke the Amazon policies, but because Amazon’s system detected a connection between the seller account with another Amazon seller account.

Why Linked Account Suspensions Increase in Q4?

Amazon always ensures that its customers can buy quality items from legitimate sellers, which is why Amazon wants to remove risky sellers fast in the last Quarter of the year. When Amazon robots detect two or more accounts connected in any way, like if both are sharing a common computer, a common wifi, a common card, or any other common details, Amazon flags both sellers and suspends the secondary account due to the link between both. Since 2020, we have observed that most of the time, in case of linked account suspension, sellers don’t know that small things like logging in from a shared computer or using a virtual number registered to someone else can create a connection between his/her account with another unknown seller account. We always keep our seller account systems separate from each other, and we also ensure that no seller account is using or sharing the wifi connection that is under usage of another seller account.

What Mistakes we Avoid to Ensure smooth selling?

We always advise to stop using the VPN service or the insecure solutions to avoid risks associated with such methods. We have been observing that sellers use the same Wi-Fi connections, or reuse old devices from previous suspended accounts, without realizing that it could cost them a whole new business while saving a small amount of money.

We always ensure that none of our team members use or access a seller account out of office, but instead we always ensure that each seller account should be logged in on the dedicated computer from a dedicated wifi to ensure the same internet IP. We have observed that even opening an account while traveling or using a friend’s hotspot can create a link between two accounts. Another reason that we strongly avoid is creating multiple seller stores without a proper business plan, or forgetting to remove old Amazon extensions from shared laptops. These small mistakes turn into big suspensions and ruin whole business.

How We Protect Our Account From Linked Account Suspensions

We always follow some precautions that keep our accounts safe:

  1. Use specific laptops, specific Wi-Fi, and specific IP addresses for Amazon work only.
  2. Avoid logging in from hotels, cafes, and offices.
  3. Never use information connected to previous accounts, no shared emails, phones, or documents.
  4. Use verified business details and avoid updating sensitive information close to Q4.
  5. By keeping everything separated and controlled,  you can prevent Amazon’s system from connecting you to any unrelated account.

We know Amazon can ask questions anytime, especially during the holiday season of the last Quarter, so we always keep our business documents ready as clean, and updated. We regularly track login history, IP changes, and device activity. If anything seems unusual, we fix it right away. We always stay proactive to avoid any linked-account issues and to avoid any link account suspensions.

Yes! The Christmas season is a powerful season, but also a sensitive one. By staying active and avoiding these mistakes that we ignore and do unknowingly, we can protect our Amazon business and continue selling smoothly without interruptions.

We know Amazon can ask questions anytime, especially during the holiday season of the last Quarter so we always keep our business documents ready as clean, and updated. We regularly track login history, IP changes, and device activity. If anything seems unusual, we fix it right away. We always stay proactive to avoid any linked-account issues and to avoid any link account suspensions.

Yes! The Christmas season is a powerful season, but also a sensitive one. By staying active and avoiding these mistakes, which we ignore and do unknowingly, then we can protect our Amazon business and continue selling smoothly without interruptions.

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